MAY 29: Jammu and Kashmir Chief Minister Omar Abdullah convened a high-level meeting in the scenic town of Gulmarg, with a primary focus on reviving the Union Territory’s vital tourism sector. The meeting brought together senior ministers, top bureaucrats, and tourism officials, as the administration works to restore momentum in one of the region’s most critical industries.
Chaired by CM Omar Abdullah, the meeting was described as a strategic session to review current tourism initiatives, identify roadblocks, and chart out a comprehensive plan for attracting both domestic and international tourists to Kashmir. Emphasis was placed on infrastructure development, improved connectivity, and enhanced safety measures to assure travelers.
Speaking to the media after the meeting, the Chief Minister made it clear that such initiatives are not merely symbolic gestures but are designed to send a strong message to the public and the tourism industry. “These meetings aren’t symbolic—they’re about restoring public confidence,” Abdullah said, underlining the administration’s commitment to revitalizing the economy through sustainable tourism.
Officials discussed plans to organize major cultural and adventure sports events in popular destinations like Gulmarg, Pahalgam, and Sonmarg. Additionally, attention was given to improving hospitality standards, promoting eco-tourism, and involving local communities in tourism-related activities for inclusive growth.
The meeting also reviewed the performance of various government schemes aimed at supporting tourism infrastructure, including road upgrades, waste management systems, and digital outreach platforms to better market Kashmir’s natural and cultural appeal.
CM Abdullah stressed the importance of collaboration between government departments and private stakeholders to make tourism in Kashmir a year-round economic engine. The Chief Minister reiterated that peace, infrastructure, and promotion must go hand-in-hand for lasting progress.
The decision to hold the meeting in Gulmarg—a favorite among tourists for its snow-capped landscapes and skiing facilities—was itself symbolic of the region’s readiness to welcome back visitors.
The meeting concluded with clear directives to accelerate pending projects and prioritize tourist-friendly policies. As Kashmir looks to reclaim its position as a premier tourist destination, the government’s renewed push signals a positive turn for the valley’s economic and social outlook.