New Delhi: Lok Sabha Speaker Om Birla extended his greetings to people on the occasion of World Tourism Day, highlighting tourism as an important way of discovering a country’s heritage, culture, traditions and natural diversity.
In a social media message, Birla said tourism goes beyond travelling and sightseeing. He described it as an opportunity for people to understand and connect with the heritage, culture, nature and traditions of different regions.
Highlighting India’s diversity, the Lok Sabha Speaker said the country’s ethos of “Unity in Diversity” continues to attract visitors from across the world. He also highlighted Rajasthan’s distinctive cultural identity and its welcoming tradition.
Rajasthan’s Heritage Draws Tourists
Birla said Rajasthan offers visitors a combination of historic architecture, cultural traditions and hospitality. From forts and palaces to temples, folk art and vibrant local traditions, the state offers a diverse tourism experience.
He particularly highlighted the heritage of Kota-Bundi and the wider Hadoti region, describing it as an area with a distinct identity within Rajasthan’s cultural landscape.
According to Birla, the region’s attractions include the Chambal River, historic forts and palaces, stepwells, traditional paintings and Kota Doria, along with its vibrant folk culture.
He said these elements of Hadoti’s heritage have a strong ability to connect with visitors and showcase the region’s history and traditions.
Tourism as a Bridge Between Cultures
The Lok Sabha Speaker’s World Tourism Day message underlined the broader role of tourism in promoting cultural understanding. Travel allows visitors to experience local traditions and heritage while creating opportunities for communities to showcase their history and cultural practices.
India’s wide geographical and cultural diversity gives it a broad tourism base, ranging from historical monuments and traditional art forms to natural landscapes and regional cuisines.
World Tourism Day is observed annually to highlight the importance of tourism and its contribution to cultural exchange and economic activity. Birla’s message placed particular emphasis on India’s heritage and Rajasthan’s distinctive cultural identity, with special attention to the historic Hadoti region.


















