15 April: Lieutenant Governor Manoj Sinha on Wednesday flagged off a massive anti-drug padyatra from Kathua Sports Stadium, marking the launch of the 100-day “Nasha Mukt Jammu & Kashmir Abhiyan.” The initiative aims to intensify efforts against drug abuse and promote a healthier, addiction-free society across the Union Territory.
The padyatra witnessed enthusiastic participation from government officials, students, youth groups, and members of civil society. Carrying placards and raising awareness slogans, participants marched together to send a strong message against substance abuse.
Addressing the gathering, the Lieutenant Governor emphasized the urgent need for a united and sustained fight against drug addiction. He urged people from all walks of life to actively contribute to the campaign, highlighting that the menace of drugs cannot be eradicated by the administration alone.
“Drug abuse is not just an individual issue but a societal challenge that requires collective responsibility,” he said. He called upon families, educational institutions, and community leaders to play a proactive role in guiding the youth away from harmful substances.
Sinha also pointed to external factors contributing to the spread of drugs in the region, stressing the importance of vigilance and coordinated action. He assured that the administration is committed to dismantling networks involved in drug trafficking and ensuring strict enforcement of laws.
The “Nasha Mukt J&K Abhiyan” will run for 100 days and include a series of awareness drives, community outreach programmes, counseling sessions, and enforcement measures. The campaign is designed to not only curb the supply of drugs but also reduce demand through education and rehabilitation initiatives.
Students participating in the padyatra expressed their support for the cause, stating that such initiatives inspire youth to stay away from addiction and become ambassadors of change in their communities. Many pledged to spread awareness among their peers and families.
Officials highlighted that the campaign aligns with the broader vision of building a safe and progressive Jammu & Kashmir, where youth can channel their energy into constructive activities. The administration plans to collaborate with educational institutions, NGOs, and local communities to maximize the campaign’s impact.
The padyatra concluded with a renewed pledge by participants to work collectively towards making Jammu & Kashmir drug-free. The event served as a powerful reminder that sustained public engagement and awareness are key to combating the growing threat of substance abuse.



















