4 May
Bhaderwah, Jammu & Kashmir:
A group of cyclists from various states successfully completed an adventurous expedition from Jammu to Bhaderwah Valley under the banner of ‘Pedal to the Peak’, showcasing the region as a promising hub for sustainable adventure tourism.
The expedition attracted riders from different parts of the country, who navigated challenging terrains and scenic routes to reach the picturesque valley. The initiative aimed to highlight Bhaderwah’s natural beauty and its potential as a destination for eco-friendly tourism activities.
Participants described the journey as both physically demanding and rewarding, offering breathtaking views of mountains, forests, and local landscapes. The ride not only tested endurance but also promoted the idea of responsible travel with minimal environmental impact.
Organisers stated that such events play a crucial role in boosting tourism while encouraging sustainable practices. By promoting cycling and other low-impact activities, the initiative aligns with efforts to preserve the region’s ecological balance.
Local stakeholders welcomed the expedition, noting that increased tourism can support the local economy and create new opportunities for residents, especially in hospitality and related sectors.
Officials and tourism enthusiasts believe that Bhaderwah Valley, often referred to as “Mini Kashmir,” has immense potential to emerge as a key destination for adventure tourism, including trekking, camping, and cycling.
The successful completion of the ‘Pedal to the Peak’ expedition has further strengthened efforts to position the valley on the national tourism map while promoting a greener and more sustainable travel culture.
